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#SA 2021 Holiday Stocking Stuffers ⭐️

#SA 2021 Holiday Stocking Stuffers ⭐️

The excitement of the holidays is in full effect! In addition to fab ideas for gifting, I found some unique and sophisticated ideas for stocking stuffers too.

For Her

  1. Mascara from Thrive: The hype is deserved for this tubing mascara that doesn’t run or smudge.
  2. Lip Gloss: Chanel lip gloss always and forever.
  3. LUNYA Sleep Mask: This is the softest sleep mask that makes for a dreamy night of sleep.
  4. L'AVANT Collective Wipes: My friends, Kristi and Lindsay, started a eco-luxe line of home cleaning products last year. I love these wipes for quick clean-ups!
  5. Naughty Notecards: These pretty notecards with sassy phrases are sure to bring a smile to the friend who receives them in the mail.

For Him

  1. Gladwares Precision Screwdriver Set: The key to your man’s heart is tools, it’s true!
  2. CB2 Solid Brass Letter Opener:  A sleek addition to your husband’s home office.
  3. Yummly Smart Thermometer: This wireless meat thermometer so he can mix and mingle while cooking the steak *just* right.
  4. Filson Original Goatskin Gloves: Filson gloves that are rugged and warm.
  5. Lasso Performance Compression Socks: These socks reduce muscle fatigue and look cool too.

For Kids

  1. Pentel Markers: My kids always need new craft supplies. These markers are bold and bright!
  2. Speks 2.5 mm Magnetic Balls: Kids of all ages will love making different shapes with these tiny magnetic balls.
  3. Petite Plume Sleep Mask: Perfect for snoozing on a lazy holiday break!
  4. Book: Wild Animals I Have Known: Such a sweet and colorful book.
  5. Knit Shark Slipper Socks: Cute and cozy socks shaped like whimsical animals are sure to be a hit Christmas morning.
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2021 #SA Holiday Gift Guides

2021 #SA Holiday Gift Guides

It’s become a time-honored tradition here at Sarah Alexandra that I compile a holiday gift guide to share with my dear friends and customers. Gift-giving is one of my love languages and there’s nothing that brings me more joy than finding the perfect gift for someone I love. This year in addition to ideas for kids, guys and gals, I’ve rounded up some fun ideas for dogs too. Winnie approves!



The ladies in my life could all use a little pampering and luxury; I found a good mix of splurge-worthy items to treat them (and myself)!

  1. Nike Air Force Shoes: My boys can’t be the only one sporting new kicks, I love wearing these with denim and a #SA shirt.
  2. Diffusers from Trudon: Trudon has the most luxurious scents for your home. I can’t get enough of their candles and diffusers.
  3. House of Zalo Slippers: I love a gift that is practical and unique! This slipper design fits the bill.
  4. SA Signature Shirt Girl Grey: This is my go-to shirt this winter. It’s from my latest collection and truly goes with almost anything! The fabric is a cotton/cashmere blend that keeps me warm all season long.
  5. CB2 Bangle Bowl: This bowl is the most gorgeous neutral color and such a good price point. It would be a sweet hostess gift.
  6. CB2 Rummycube: Rummycube is a such a fun game to play with family and friends. This set elevates the design big-time!
  7. MC Pink Beads: I’m such a fan of my friend, Maria’s jewelry. These pink beads are so dreamy layered up with my other jewelry.
  8. Dermaflash: Anti-Aging, Exfoliation & Peach Fuzz Removal? Need I say more?
  9. LUNYA Cozy Cottton Silk Pullover: A super soft pullover that feels like you are wearing jammies, yes!
  10. Renwick GOLF Sweater: Love this preppy sweater for layering.


Guys love to be pampered too. I love to mix it up every year and surprise my husband with something unexpected.

  1. CB2 Basketball Hoop: For the big kid inside every husband, this is a super luxe looking basketball hoop that even I don’t mind having in my family room!
  2. Makers Cabinet Iris: For the design-loving husband of yours, this tool is super functional and sophisticated.
  3. Herschel Supply Co Rain Coat: Given the winter we’ve had so far in the PNW, I think most of the men in my life should use an upgrade to their rain coats.
  4. Rag & Bone Beanie: A bright and bold beanie that’s super soft and on-trend.
  5. BLEU DE CHANEL Cologne: This scent is super sexy and masculine.
  6. Garden Glory Hose Kit: An unexpected luxury take on the garden hose, why not?
  7. Zara Hoodie: Zara is my go-to for affordable everyday basics these days! This sweatshirt is so comfy and comes in a bunch of seasonal colors.
  8. Blurb Book: Quickly and easily create a memorable photo book for your loved one. It’s thoughtful and affordable!
  9. YETI Camino 35 Carryall: This Yeti tote is the ultimate workhorse for our family. From boat bag to beach bag, it does it all.
  10. Nike Air Force Shoes: The whole family is getting in on this fresh Nike action!

For Kids

While I love the idea of sticking to that old adage “Something they want, something they need, something to wear and something to read” for my kids’ holiday gifts, I also love spoiling them!

  1. PBTeen Loungearound & Lap Desk: Helen will be so cute and cozy working on school projects with this set-up!
  2. Rumpl Blanket: The most perfectly packable blanket. Rumpl has so many designs to chose from and they are ideal for travel.
  3. Fuijifilm – Instax Mini Link Photo Printer: Like a polaroid camera with a 2021 makeover - my kids will have a blast printing photos at home!
  4. Petite-Plum PJ’s: These are the softest and most classic PJ’s for kids. They’re a timeless design that will stand the test of time and look fabulous in pictures on Christmas morning.
  5. Nike Air Force Shoes: We’re all huge fans of Nikes air our house and it’s a good time for a refresh before the new year!
  6. Clutch Charger: The sleekest on-the-go charger for your phone; my kids will never have an excuse not to text me back!
  7. Stryke Club Skincare: My oldest is at the age where skin care is becoming essential. This kit looks cool and smells great.
  8. Coding Robot: I love toys that are fun and educational. Learning to code while playing is a win!
  9. Thousand Bike Helmet with Monogram: This helmet is durable and modern. Plus it comes with a colorful sticker pack for added flair!
  10. Magnet Blox: Younger kids can spend hours building different forts and climbing structures with these blocks!
  11. Nike Sweatshirt: Both of my boys would love this sweatshirt. It comes in tons of great color combos and it washes like a dream.

For Dogs

Every member of the family deserves to feel celebrated on Christmas morning; Winnie too! I found a few new special items that we'll both love!

  1. Filson Dog Collar: A classic leather dog collar that will stand the test of time.
  2. Petite Plume Dog Bandana: I love a good holiday-themed bandana for Winnie. The print is on point!
  3. Filson Stoneware Dog Bowl: Sturdy and stylish is the name of the game.
  4. Wicker Pet Bed: Every dog needs a good bed, why not a gorgeous rattan palace for your pooch?
  5. Lifetime Pouch + Lifetime Leash: These leashes and pet waste pouces are the perfect combo. The leashes come in tons of great colors!
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Sarah Alexandra White Collection Shirt Guide

Sarah Alexandra White Collection Shirt Guide

Our White Collection is a curated selection of six classic and timeless white fabrics that are available in both our Signature and Weekend shirt styles.

We believe that if you don't know what to wear on a given day, start by putting on a white shirt. That’s why we keep them all in stock, all year, as best we can. A white shirt is a wardrobe essential and a workhorse in terms of versatility. 

Customers often ask which white shirt is right for them, so we created this guide to the Sarah Alexandra White Collection to highlight the unique features of each fabulous fabric!

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Sarah Alexandra's Holiday Gift Guides 2020

Sarah Alexandra's Holiday Gift Guides 2020
I have so much fun pulling together my holiday gift guides each year. And this year is no exception. It's been a fun distraction from all that's going on in the world. I've rounded up my top gift ideas for women, men and kids. There's a mix of practical to luxurious items, from steals to splurges. You'll be sure to find something for everyone on your list. Happy shopping! Continue reading

#SAS 2020 Fall Essentials

#SAS 2020 Fall Essentials

I’ve selected my top ten essentials for Fall. It's full of cozy staples that you'll find yourself reaching for day after day.

  1. Commando Faux Leather Jogger :: I found the perfect jogger to go with my favorite #SA shirts and sweaters. These faux leather jogger pants are the ultimate combination of cozy and chic. These joggers can easily be styled up or down.
  2. Jimmy Choo Cruz Flat Boots :: I searched high and low to find the perfect boot for Fall. This is it.
  3. Maria Christofilis Solid Gold Tube Bands with Diamond Sprinkle :: These chunky gold tube bands with diamonds are so pretty! Just the right amount of sparkle. I can’t wait to stack them up! Contact MC directly at for availability and pricing.
  4. Faherty Sherpa Throw Blanket :: I love a good throw blanket to snuggle up with by the fire when the temps drop down. This cozy, fleece-lined blanket has both cool and cozy vibes in spades.
  5. Theory Clairene Coat :: No Fall essentials list is complete without a great jacket. I love the camel color and the wool and cashmere blend is super soft. It's cut for a loose fit and left unlined so it drapes beautifully.
  6. JENNI KAYNE Cashmere Cocoon Cardigan :: This sweater is so dreamy, it’s been sold out. Fall layering at it’s best, I wear it over my button up shirts and t-shirts.
  7. Corroon Big Daddy VOTE Tote :: Corroon’s iconic Big Daddy tote is now available in all cotton canvas and a lot of democratic spirit.  $25 of the proceeds of each bag will go to I AM A Voter,  a nonpartisan organization dedicated to creating civic engagement around voting. VOTE! 
  8. Sarah Alexandra Signature Shirt in Check Me Out :: My newest collection for Fall and Winter launches at the end of the month but you can PRE-ORDER it now! I always have a hard time picking a favorite, but Check Me Out might be it since it’s is so versatile and made from the softest Italian cotton flannel. It’s divine!
  9. Tempo Fit :: I had finally been in a good rhythm of working out with my trainer. BUT, #2020. Tempo is the next best thing! It’s an all-in-one fitness studio with featuring elite trainers who can see when you make a mistake and help you fix it, live. We need all the help we can get!
  10. Sarah Alexandra Masks :: Who’s with me in coordinating your mask with your outfit? Luckily, we now have face masks available in the same beautiful Italian shirting cottons our favorite shirts. They’re breathable and lightweight, have an adjustable & covered metal nose piece and adjustable ear straps.
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Mother's Day Gift Guide

Mother's Day Gift Guide
Sarah is the ultimate planner and her gift giving is no exception. She's handpicked her favorite items she already owns and a few things she's got her eye on for Mother's Day. They are sure to help make your loved one feel ultra special.
    1. Maria Christofilis Fleur09 Parfum :: This scent is so lovely and floral in a subtle way that makes it perfect for every day wear.
    2. CLÉ DE PEAU BEAUTÉ Lip Glorifier:: A super moisturizing lip balm in a flirty color is just what your beauty regime needs!
    3. Cire Candle :: This candle burns FOREVER and is the dreamiest scent. It makes my whole house smell heavenly.
    4. Illesteva Eldridge Sunglasses :: Everyone needs a pair of class tortoise shell sunglasses. This shape suits so many face types and the price point is on point.
    5. India Amory Pareo :: I love all of India Amory’s prints, and this yellow dot print is no exception. This is the perfect swim cover-up that doubles a pretty wrap over a sundress for cooler evenings too.
    6. Sarah Alexandra Cap Sleeve Shirt in Hollywood Squares :: My Cap Sleeve style has become my go-to when warmer weather arrives in Seattle and on sunny vacations. It’s perfect paired with shorts, light or white denim or a skirt. I am soooo excited about the prints and fabrics in my Spring/Summer 2020. Hollywood Squares in sure to be one of our fan favorites with a chic orange windowpane print on the prettiest shade of blue!
    7. Maria Christofilis Signet Ring :: This is one of my most cherished jewelry items. I don’t know any one who would not love to be surprised by their husband by this on Mother’s Day!
    8. ERES Les Essentiels Cachette Halterneck Swimsuit :: I am loving this shade of yellow for Spring/Summer. This swimsuit is the perfect shade of yellow and I love the cut — just the right mix of coverage and sexiness with a plunging neckline and the right amount of cheeky bottom! It’s the perfect gift for your sister!
    9. Valentino Garavani Rockstud rubber sandals :: These rubber sandals are super chic and practical at the same time. Paired with a fun dress, they transition effortlessly from day to evening.
    10. Corroon Big Daddy Tote Bag :: I love that you can customize this bag with the initials and colors that suit your Mom or Sister or a dear Friend.
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A Survival Guide for Social Distancing

A lover of lists, Sarah created her must-haves for when you're staying home to stay healthy in the time of Coronavirus. 

1. Take up pickleball | 2. Try a new body cream | 3. Order a Peloton Bike  OR Tread | 4. Go for a family bike ride|  5. Try Tracy Anderson workouts at home, for free!

1. Learn to play the Piano | 2. Play something new like this Cross Net Game | 3. Make my all-time favorite cookies | 4. Learn how to knit | 5. Learn to play the guitar

1. Keep your car squeaky clean with a Shop Vac | 2. Keep your devices charged | 3. Clean your Shoes | 4. Get prepared for an earthquake | 5. Hang photos on your walls | 6. Organize your makeup bag and travel toiletries | 7. Organize your chargers for your next trip | 8. Do a home manicure | 9. Get your kids to help with chores | 10. Organize your photos into the these beautiful books

1. Monrow Supersoft Vintage Sweats | 2. Zara Men’s Basic Hoodie | 3. Adidas Sneakers | 4. Cozy and chic slippers | 5. A super cozy throw

1. This is the must-have book for kids— Mrs. Wordsmith | 2. Get the kids this amazing art & craft set | 3. Decorate eggs like you’ve never seen before with Egg Mazing | 4. Play Story Time Chess | 5. Order a book subscription for your kids 
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Behind the Scenes from our Spring/Summer 2020 Photoshoot

Behind the Scenes from our Spring/Summer 2020 Photoshoot

Do you ever wonder what goes into making beautiful lifestyle photography? What are the tricks to making hair and make-up so flawless or how do you get the "right" shot?

For our upcoming Spring/Summer 2020 release, we were lucky to work with an amazing photographer, make-up and hair artist, videographer and model to create the images we'll use on our website and lookbooks to showcase our newest Collection. We thought it would be fun to get their insights into what makes them successful to share with you. We hope you'll enjoy these behind-the-scenes interviews and find some creative inspiration!

Photographer: Tereza Jankova

1. What’s your favorite part of shooting the Sarah Alexandra collections? I love that Sarah Alexandra shirts have an understated elegance that doesn't force themselves upon the model or the photo- they enhance a look which allows the models to act naturally to create great shots. The shirts are really well designed, and the quality is great- which makes my job much easier- as it allows me to focus my attention on capturing models in a relatable way that every woman can see themselves in.

2. What are some pointers people can use to look their best in front of a camera? I think many people get nervous in front of a camera because they get caught up "overposing" and trying to capture themselves in what they perceive to be the best light. The challenge is that posing can often look too artificial and there actually aren't that many situations that people will make themselves look better. I think the goal should be to act naturally as you can in front of the camera and allow the photographer to shoot as many moments as possible- smiling, looking away, the second or two before a pose- that really capture a more engaging image. Rather than trying to get that one perfect picture, don't be afraid to shoot more images in a natural way and select the ones that make you look best.

3. What do you love about shooting fashion? It's really been a dream working as a fashion photographer. I love conceptualizing ideas and then working to make them real. It's given me a creative outlet to work with wonderful teams of people- which is really gratifying. I also love to travel and this wonderful job has allowed me to visit many beautiful places over the years and see the world.

Hair/Make Up: Heidi Nymark

1. What’s one makeup and one hair product you find indispensable? My must have for makeup is a tight eyeliner! It creates the look of a fuller lash without the look of makeup. My favorite product is from (Laura Mercier) To get the look: Apply the tight cake eye liner underneath the root of the upper lash line to create a fuller looking lash and to frame your eyes. As for Hair, A Dry texture spray! My go to and cult favorite is Oribe’s Dry texturizing spray. 

2. How should women change their makeup routine for photos vs. everyday? Every day makeup should be clean with dewy skin.  Add a pop of color on the lips, mascara and a pinch of cooler on the cheeks. When you are in front of the camera you want to define your features a bit more because they could wash out in the photos. To achieve this look : Add lashes and define lash line with a cake eyeliner. Use a face  primer for flawless looking skin and add a high lighter to reflect light. As for the hair, it is always nice to add fullness with extensions or use a nice Dry texture spray. My go to is Oribe Dry Texturizing spray (sexy texture with volume).

3. Which hair trick do you swear by? You can never go wrong by an effortless tousled look! NO matter what hair texture you can back comb (French lace) add a little dry power then throw it up with a hair accessories.

Videographer: Matthew Joseph

1. What's the most challenging aspect of shooting a fashion video? I would say the most challenging aspect of shooting a fashion video would be the lighting. It takes a lot of time to properly plan for the lighting, specifically which type of lights to use, location of lighting, and the “look” of the light by consistently meeting these standards during the day of the shoot. It is so important in fashion to have beautiful quality light for your model.

2. Video is all the rage these days, what makes it a must for businesses and organizations? Video is so important in marketing because it is a very effective way to present an audience with a lot of information about your brand. With videos, you can get more information across to your audience in a shorter amount of time. Also, with the way social media platforms are set up, they prioritize video on its feed. For example, facebook favors video content over photos or text presented on their news feed.

3. What are some good tips for people starting out with video? If you are interested in creating videos, my first tip would be to just get out there and do it. You don’t need a fancy camera to get rolling. It can feel overwhelming at first, but the best way to understand filmmaking is by creating videos, through experience and mistakes you will begin to improve. Another great tip is to use all your free resources available to you such as online filmmaking tutorials. No need to spend a ton of money to go to film school when so much great information is available on YouTube and the internet.

Model: Tamiris Freitas

1. What do you love best about being on set? Meeting passionate and creative people.

2. What's a go-to pose that women can utilize when being photographed?  A “walk” pose, this way you give some movement and looks natural ;)

3. What's your favorite way to style a button-down shirt? Loose with half tuck with jeans.


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Winter Essentials

Winter Essentials

We’ve rounded up our go-to items for winter dressing and self-care.

 1. Charlotte Tilbury: Magic Night Cream. I love putting this luxurious night cream on before bed. I wake up feeling hydrated and ready to tackle the weather.

2. Moncler Shearling Trim Boot. Frigid temps makes a sterling lined boot a must! They keep your feet warm and dry.

3. Aveda Wooden Paddle Brush. This dry weather can do a number on your hair. I love using this brush to blowout my hair, it keeps it silky and smooth!

4. Sarah Alexandra Below Deck Cotton/Cashmere Shirt. This has been one of my favorite shirts to wear this winter. The cashmere/cotton blend Is so soft and cozy and the pattern is perfect for layering with a wool blazer or a sweater.

5. Le Kasha Cashmere Sweater. Speaking of sweaters, Le Kasha is my go-to brand for cashmere these days. This soft pink is dreamy!

6. Moussy MV Velma Skinny BLK. This denim goes with everything and the fit is perfection!

7. Janessa Leone Harper Hat. A warm hat to keep away the windchill is essential. This Janessa Leone one is versatile and stylish.


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